Named one of Fast Company's Most Influential People in Technology, Clara is CEO and founder of Sequoia-backed Hearsay Corporation , which has built the leading social media platform for brands to manage, support, and measure what their people are saying on Facebook, Twitter, and LinkedIn. Hearsay is the social media compliance, content, and analytics management solution of choice for State Farm, 24 Hour Fitness, Farmers Insurance Financial Group, and a host of other Fortune 500 organizations. In 2007, Clara created the first business application on Facebook ( see here ) and subsequently authored the New York Times-featured bestselling book The Facebook Era, which is used as a sales and marketing textbook at Harvard Business School. Previously, Clara was a marketing executive at salesforce.com, and held positions at Google and Microsoft. Clara has a BS in computer science and economics and MS in computer science from Stanford. She is a frequently invited keynote speaker on social media at global conferences including AlwaysOn, Web 2.0 Expo, Enterprise 2.0, CRM Evolution, Social-Loco, American Marketing Association, Toronto TechWeek, and Social Ad Summit. Clara blogs at http:\/\/thefacebookera.com and Twitters as @clarashih.
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