Investing in 2012 may very well prove to be the year of “risky business” because of the possible rewards and punishments, Prudential Annuities Chief Market Strategist Quincy Krosby said Wednesday.

“You will be punished if you’re not in the equity market when the market feels like celebrating,” Krosby said. “But you will also be punished if you’re not in fixed income when the world is looking at a variation of a shock that it didn’t quite project.” For Prudential, that means recommending annuities to hedge market risks. But investors can also hedge the market using barbell investing strategies or options, Krosby said.

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