As global economic uncertainty grows, executives at private companies have grown less optimistic, although they have continued to spend money to improve their businesses, according to PwC US’s Private Company Trendsetter Barometer released on Thursday.
PwC's Private Company Trendsetter Barometer tracks the business issues and standard industry practices of privately held US businesses by polling 240 CEOs and CFOs, 132 from companies in the product sector and 108 in the service sector, averaging $293 million in enterprise revenue/sales, and including large, $300M-plus private companies.
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