Fifty-eight percent of financial advisors use social networking as part of their business, according to a Phoenix Marketing International of Rhinebeck, N.Y.
Facebook, which is used by 85% of advisors that are using social media, is far and away the most widely-used application, followed by LinkedIn (56%), Twitter (44%), Google (34%) and YouTube (31%). In addition, 30% of advisors that arent using social media plan to start in the next six months.
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