Regions Bank's social media initiative is less than a year old. Yet the Birmingham, Ala.-based bank has already been recognized for its digital marketing prowess in the banking sector in arecent report published by J.D. Power and Associates.

"We were very pleasantly surprised," Liliana Grip, vice president of social media, tells BTN. Regions Bank is a unit of Regions Financial Corp, with $121 billion in assets. The company operates 1,700 banking offices in 16 states.

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