Wedbush has expanded its operations in Southern California with the addition of a former Morgan Stanley advisor to its Newport Beach, Calif., office.

The firm recruited Mark Heiden, a 40-year industry veteran, to be a managing director of investments. He is joined by his son, financial advisor Devin Heiden; his daughter, Micaela Heiden, a client services associate; and Jed Sunga, also a client associate.

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