Too often, people focus on their weaknesses rather than their strengths. They think they have to study what they don’t know, don’t like and aren’t naturally adept at. The end result is that they don’t perform well and they aren’t happy.

Instead, advisors should be building on their strengths, their interests and, of course, their talents. The best and the brightest advisors have one thing in common: Each one has found his or her specialty or strength and constructed a platform for success.

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